Friday, February 27, 2009

OHS ONSFT WDRE or THE NORTH FACE

Show of hands. Who here has heard of "The North Face"? You can check it out there if you're not familiar. Wonderful products, nice quality, nice style, functional, yet sometimes costly. But you're paying for quality, right?

Imagine you are on a bus and see a kid with a nice backpack. The logo looks familiar but the words next to it are all wrong. Now imagine how this product is completely unfit for American consumption because the words aren't correct. Where is this scramble-worded bag sent? A place where consumers don't care what the label says as long as the bag is practical and costs less than $20 in their currency...

You answer Fiji. Good call. Or maybe Zambia, as I recall the myriad shirts that read Nile instead of Nike. Or shoes where the NB for New Balance was embroidered backwards.

These are the same products sold in America. So why are they so much cheaper here? It's the same bag, same shoe, same shirt, same sweatshop maker, same quality. Makes me consider our consumerism in America and how label oriented we are. Also manufacturers are completely ripping us off and we still buy into the mania that is a popular brand.

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